The “finest a part of wakin’ up” is a well-known promoting slogan utilized by Folgers espresso. It was first launched in 1984 and has been utilized in numerous varieties ever since. The slogan is often related to the jingle “The most effective a part of wakin’ up is Folgers in your cup.” The jingle was written by Les McCann and Bob Crewe, and it has develop into one of the crucial recognizable promoting slogans in historical past.
The slogan has been credited with serving to to extend Folgers’ market share and making it one of the crucial common espresso manufacturers in the US. The slogan has additionally been parodied and referenced in common tradition, together with in motion pictures, TV exhibits, and songs. For instance, the slogan was parodied within the film “Wayne’s World” (1992), during which the characters Wayne and Garth sing a music referred to as “The Greatest A part of Waking Up Is Folgers in Your Cup.”